Upgrading Amenities for a Modern Apartment Experience
Leasing has become more competitive than ever, and apartment operators have been rethinking the types of amenities they’re offering. Residents, like operators, have new apartment needs. With a greater number of residents working from home, there is increasing demand for high-speed internet and community-wide WiFi. High-speed internet and community WiFi is very important to residents and it powers other highly desired amenities, like co-working spaces and interactive fitness programs.
Ubiquitous WiFi provides seamless connectivity throughout the entire apartment community, from common spaces to inside individual homes. Residents have constant access and reliable coverage and the service eliminates “dead zones” in certain areas of the community.
Community-wide WiFi has become an essential part of enhancing the resident experience. Here are three considerations as to why operators need to make this a priority amenity:
WiFi for WorkCommunity-wide WiFi and faster internet service have become a necessity for modern renters, especially if they work from home. Many companies are continuing to support remote work or at least implement a hybrid work schedule. There is also a growing gig economy and increasing number of U.S. workers shifting to independent contract work. These residents will typically work from home or in a business center. Operators have started to switch gears to cater to these residents by offering more co-working space or offering two-bedroom apartments as one-bedrooms with an office.
High-speed internet and WiFi mean a lot to residents and typically factor into their search for an apartment home. A 2020 survey by the National Multifamily Housing Counc……