Commercial real estate investors and asset managers have been leveraging the same data sources for decades. With continued cap rate compression across markets and asset quality grades, there needs to be a way to win deals that will outperform in a highly competitive industry. Savvy investors have been getting ahead of the curve by leveraging…
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With 2020 firmly behind us, apartment owners and operators have reasons to be optimistic about the road ahead. To cite just one example, consumers by and large are maintaining healthy credit profiles. The pandemic has undeniably presented major economic challenges for many, but the average credit score in the U.S. increased by 1% (seven points)…
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To use Pinterest or not to use Pinterest? That is a big question on many of our clients’ minds. While yes, Pinterest can be a profitable social media platform to invest your ad dollars into, it really depends on your industry and product or service. With more than 150 million monthly users, Pinterest…
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It’s the goal of many multifamily owners and investors: Buy an apartment community in need of upgrading, perform the needed renovations, boost rents accordingly and drive impressive returns. But just because apartment companies frequently undertake value-add projects, it doesn’t mean success in these endeavors is easy. On the contrary, a value-add community that attracts residents…
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Commercial property is an asset that is real estate referred to use as business activities. It serves as land for rental purposes and generates profit. Commercial property can be malls, industrial estate, manufacturing stores, grocery stores, and many more. Investing in commercial property sound always healthy, but the cost of such property is far higher…
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One thing that residents will always want in an apartment is as much space as possible for a rental price that they see as justified. However, many multifamily apartment homes are not known for offering a ton of features that increase storage capacity, so when a renter finds a hidden space gem, they’ll pay more…
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Simone Biles won six medals in the 2016 Rio Olympics—five of which were gold. According to USA Today, Biles was projected to win five gold medals at this year’s games in Tokyo. Simone Biles is one of the—if not the—greatest gymnast of all time. Actually, she might be considered one of the greatest athletes of…
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It’s almost the 4th of July, or as I call it, the. Best. Holiday. Ever. (There are barbeques! There are pool parties! There are fireworks!) And after the past year or so, I think we all deserve some good times. So what are some good ways to celebrate with your residents? Have a barbeque. Have…
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Understanding your target tenant is among the most important tools you’ll need to drive leasing. I’ve participated in or conducted over 50 creative discovery meetings for multi-family properties, and just about every one has included a discussion about Target Demographics. Why? Because they’re relevant, insightful, and entirely necessary to develop a strong marketing plan that…
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Largest national third-party operator testing more affordable solution that doesn’t require a dedicated IoT Wi-Fi community network; is controlled through the unit’s thermostat. By Paul Bergeron Smart-home technology is generating greater efficiencies for apartment residents and their communities’ onsite teams alike. Innovation in this space has created a surplus of providers with a variety of…
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