Photorealistic Renderings—A Game Changer for New Development Leasing

On the back of a napkin, a quick sketch. In Microsoft Paint, a quick pixel-by-pixel outline of a future blueprint. A developed architectural drawing of the elevation. And today: A soft-ware generated, photorealistic rendering for multifamily marketing. What does it all mean? We’ve come a long way, for one! Photorealistic renderings create 3D images…