How To Make A Virtual Tour Video To Engage With Residents
As multifamily leasing professionals, you’re constantly looking for new and different ways to engage with your residents. Well, if you know how to make a virtual tour video, you can open up a whole new arena of ideas.
Video is by far the best way to engage with residents, and if you have the right virtual tour software, you’re halfway there! Whether you’re sending announcements, community updates or trying to engage with your residents, video is your best bet. Here are a few ideas of how to make a virtual tour video to engage with residents.
Announcement and News
When we say video works, we aren’t making that up. By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017. Video keeps your residents’ attention, and it helps communicate whatever news or updates you need for them to hear. Video is also much more likely to get residents to pay attention than flyers under doors or just text-based emails. When you slip a flyer under the door, you have no way of tracking if a resident reads it. With video, you’re able to track your engagement!
Email faces a similar struggle. Did the resident actually read the email or did they just click “marked as read” or just moved to junk? True, you can track if the email is open, but are residents reading it? Embedding video helps tremendously. Video can increase open rates by 19% and click rates by 65% while reducing unsubscribe rates……
Video is by far the best way to engage with residents, and if you have the right virtual tour software, you’re halfway there! Whether you’re sending announcements, community updates or trying to engage with your residents, video is your best bet. Here are a few ideas of how to make a virtual tour video to engage with residents.
Announcement and News
When we say video works, we aren’t making that up. By 2022, online videos will make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017. Video keeps your residents’ attention, and it helps communicate whatever news or updates you need for them to hear. Video is also much more likely to get residents to pay attention than flyers under doors or just text-based emails. When you slip a flyer under the door, you have no way of tracking if a resident reads it. With video, you’re able to track your engagement!
Email faces a similar struggle. Did the resident actually read the email or did they just click “marked as read” or just moved to junk? True, you can track if the email is open, but are residents reading it? Embedding video helps tremendously. Video can increase open rates by 19% and click rates by 65% while reducing unsubscribe rates……